Persuasive Gaming in Context

Open Access Published by Amsterdam University Press 2021

Persuasive Gaming in Context

Edited by: Teresa La Hera , Jeroen Jansz , Joost Raessens and Ben Schouten

Volume 7 in the series Games and Play

https://doi.org/10.1515/9789048543939

Overview
Contents

About this book

The rapid developments of new communication technologies have facilitated the popularization of digital games, which has translated into an exponential growth of the game industry in the last decades. The ubiquitous presence of digital games has resulted in an expansion of the applications of these games from mere entertainment purposes to a great variety of serious purposes. In this edited volume, we narrow the scope of attention by focusing on what game theorist Ian Bogost has called "persuasive games", that is, gaming practices that combine the dissemination of information with attempts to engage players in particular attitudes and behaviors.

This volume offers a multifaceted reflection on persuasive gaming, that is, on the process of these particular games being played by players. The purpose is to better understand when and how digital games can be used for persuasion, by further exploring persuasive games and some other kinds of persuasive playful interaction as well. The book critically integrates what has been accomplished in separate research traditions to offer a multidisciplinary approach to understanding persuasive gaming that is closely linked to developments in the industry by including the exploration of relevant case studies.

Author / Editor information

De La Hera Teresa :

Teresa de la Hera is Assistant Professor of Persuasive Gaming at Erasmus University Rotterdam, where she is member of the Research Cluster Gaming Matters. Her expertise is focused on understanding how games and play are used to influence players' attitudes and behaviors. She is the author of Digital Gaming and the Advertising Landscape (2019), published by Amsterdam University Press. Raessens Joost :

Joost Raessens is chair and Full Professor of Media Theory at Utrecht University, The Netherlands, and scientific director of the Utrecht Center for Game Research (gameresearch.nl). His research concerns the 'ludification of culture,' focusing on games for change in relation to global climate change and refugee and migration issues. Raessens leads the research project "Persuasive gaming: From theory-based design to validation and back" (persuasivegaming.nl). He is co-editor of the volumes The Playful Citizen (2019) and Playful identities (2015), both published by Amsterdam University Press, and the Handbook of Computer Game Studies (The MIT Press, 2005).Jansz Jeroen :

Jeroen Jansz is Full Professor of Communication and Media at Erasmus University Rotterdam. He holds the Chair of Communication and Media in the Department of Media & Communication. His research aims to understand and explain the changing relations between media consumers and media producers with a specific focus on digital gaming.Schouten Ben :

Ben Schouten is an artist/designer as well as a Full Professor in playful interaction at the department of industrial design of the Eindhoven University of Technology. His research focuses on play and participatory design for social innovations and citizen empowerment, through bottom-up approaches. He co-edited 5 volumes and conference proceedings and co-authored 100-plus publications.

Topics

Frontmatter Open Access Download PDF	1
Table of Contents Open Access Download PDF	5
1. Persuasive Gaming: From Theory-Based Design to Validation and Back . An Introduction Teresa de la Hera, Jeroen Jansz, Ruud Jacobs, Ben Schouten, Joost Raessens and Martijn Kors Open Access Download PDF	7
Part I. The Study of Persuasion Through Digital Games
Introduction to Part I Joost Raessens and Teresa de la Hera Open Access Download PDF	27
2. Persuasive Games, A Decade Later Ian Bogost Open Access Download PDF	29
3. Playing an Automated World Miguel Sicart Open Access Download PDF	41
4. Looking Beyond Persuasion Through Rule-Based Representations in Digital Games: Designing Games to Shape, Reinforce, or Change Attitudes Teresa de la Hera and Joost Raessens Open Access Download PDF	57
5. Creating Stealth Game Interventions for Attitude and Behavior Change : An ‘Embedded Design’ Model Geoff Kaufman, Mary Flanagan and Max Seidman Open Access Download PDF	73
Part II. Designing Persuasive Games
Introduction to Part II Ben Schouten and Martijn Kors Open Access Download PDF	93
6. A Breathtaking Journey . Appealing to Empathy in a Persuasive Mixed- Reality Game Martijn Kors, Gabriele Ferri, Erik D. van der Spek, Cas Ketel and Ben Schouten Open Access Download PDF	95
7. Macro, Micro, and Meta-Persuasive Play to Change Society Lindsay D. Grace Open Access Download PDF	119
8. VilDu?! A Game for Sexually Abused Children : How Openness Facilitated a Clear Design Direction Menno Deen and Eline Muijres Open Access Download PDF	139
9. Designing for Persuasion through Embodied Experiences in Virtual Reality Sun Joo Ahn Open Access Download PDF	163
Part III. Assessing the Effectiveness of Persuasive Games
Introduction to Part III Jeroen Jansz and Ruud Jacobs Open Access Download PDF	183
10. The Present of Persuasion : Escalating Research into Persuasive Game Effects Ruud Jacobs and Jeroen Jansz Open Access Download PDF	185
11. Designing for Transfer Mette Wichmand Open Access Download PDF	201
12. Striving ‘Against All Odds’ to Reduce Prejudice toward Immigrants and Refugees Chad Michael Wertley and Jordan Soliz Open Access Download PDF	219
13. Mitigating Bias and Improving Professional Decision-Making through Persuasive Training Games Yu-Hao Lee, Norah E. Dunbar, Claude H. Miller, Elena Bessarabova, Matthew Jensen, Scott Wilson, Javier Elizondo, Judee Burgoon and Joseph Valacich Open Access Download PDF	239
Index Open Access Download PDF	259

(Deutsch)

Language: English
Publisher: Amsterdam University Press
Audience: Professional and scholarly;
Pages
- Main content: 264
Illustrations
- Illustrations: 42
Keywords: Game; play; persuasion; game design; serious games

eBook

Published: March 23, 2021
ISBN: 9789048543939