This study examined the representation of women in the world press, through the coverage of two very different events during 1995: The 50th anniversary of the surrender of Nazi Germany and the end of World War II, and the 4th Conference on Women in Beijing. Using the first level of the agenda-setting approach (the frequency of the representation of women in the news) as well as the second level (the manner of their representation) we analyzed the content of more than 10,000 stories which appeared in the news around the world. The findings show that women's presence is still not felt in the world's press, that is, they are not there in great frequency or quantity, regardless of the event, and even when they are present, they are associated more with the private than with the public sphere. Second level agenda-setting research would suggest that this might simply reinforce existing stereotypes.
© Walter de Gruyter