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Accessible Unlicensed Requires Authentication Published by De Gruyter Mouton September 1, 2011

Theory of the Dialogical Sign

Charls Pearson
From the journal Chinese Semiotic Studies

Abstract

Bakhtin regarded every sign as a dialogic sign while Peirce regarded every sign as a sign of thought. But a sign of thought is in dialog with the self. Thure von UexkOII even said that" life is always and everywhere a dialogue between self and self". Thus troth thinkers agreed on the dialogic nature of all signs. All three thinkers even agreed on the presence in the sign of two interpreters-the self and other, thus displaying a unity in their three theories.

The current standard theory of semiotics, the USST-2000, handles the presence of two interpreters quite well but is not able to explain the semiotic details of dialog. Since dialog is a well attested function of signs, there is an empirical need to modify the USST-2000.

This paper attempts to make the minimum adjustments to the USST- 2000 in order to bring dialog within its explanatory power. The theory presented here is successful in doing that and I therefore refer to it as the USST-2010.

The structure of the USST-2010 still maintains a recognizable Peircean heritage and hence can be regarded as a further extension of Peirce's original semiotic theory.

Published Online: 2011-9-1
Published in Print: 2011-9-1

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