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Licensed Unlicensed Requires Authentication Published by De Gruyter Mouton May 1, 2012

Language contact as language ideology: the case of Pǔtōnghuà and Bái

  • Brook Hefright, EMAIL logo

Abstract

This article explores the negotiation of discourses of ethnicity and language standardization among users of Bái in Yúnnán Province. Drawing on Kloss's (1967) Ausbau and Abstand, I compare texts in which language users represent their vernacular in orthography and in Chinese characters to demonstrate the asymmetrical projection of a Standard vs. non-Standard opposition and a Sinitic vs. non-Sinitic opposition from the national to the local level. Theorizing these asymmetries in terms of Irvine and Gal's (2000) fractal recursivity and Silverstein's (2003) indexical order, I discuss how they simultaneously index language users' social positions and demonstrate their orientation toward broader discourses.

Published Online: 2012-05-01
Published in Print: 2012-05-17

©[2012] by Walter de Gruyter Berlin Boston

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