Showing a limited preview of this publication:
Abstract
Why protect Intellectual Property?
Intellectual property (IP) refers to a legal entitlement, which sometimes attaches to the expressed form of an idea or of other intangible subject matter. The most well known forms of IP include copyrights, patents, trademarks, and trade secrets. IP rights are protected under various federal and state laws, as well as international treaties. Without this protection, IP would fall into the public domain and be used by any party without a license. Therefore, a sound management strategy should systematically build a portfolio consisting of different IP rights, with the aim of protecting the various aspects of the company’s technology and commercial interests.
:
Published Online: 2005-11-28
Published in Print: 2005-11-25
Walter de Gruyter GmbH & Co. KG
