Selling the American Way

Laura A. Belmonte

Published by University of Pennsylvania Press 2008

Selling the American Way

U.S. Propaganda and the Cold War

Laura A. Belmonte

https://doi.org/10.9783/9780812201239

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Contents

About this book

Selling the American Way documents how U.S. officials defined and defended the "American Way of Life" in a quest to promote democratic capitalism and discredit communism, but faced great difficulties in reconciling their symbolic America with the complex political, economic, and strategic realities of the Cold War.

Author information

Laura A. Belmonte is Associate Professor of History at Oklahoma State University.

Reviews

"Well researched and clearly written, Selling the American Way is a welcome addition to a fast-growing body of literature on propaganda and the 'cultural Cold War.'"—Journal of American History

"Belmonte has produced an invaluable contribution that should be examined by everyone interested in understanding public diplomacy and in building an effective public diplomacy campaign."—American Historical Review

Topics

Frontmatter Publicly Available Download PDF	i
Contents Publicly Available Download PDF	vii
Abbreviations Requires Authentication Unlicensed Licensed Download PDF	ix
Chronology Requires Authentication Unlicensed Licensed Download PDF	xi
Introduction Requires Authentication Unlicensed Licensed Download PDF	1
Chapter One. The Truman Years Requires Authentication Unlicensed Licensed Download PDF	9
Chapter Two. The Eisenhower Years Requires Authentication Unlicensed Licensed Download PDF	50
Chapter Three. Defining Democracy: Images Of The American Political System Requires Authentication Unlicensed Licensed Download PDF	95
Chapter Four. Selling Capitalism: Images Of The Economy, Labor, And Consumerism Requires Authentication Unlicensed Licensed Download PDF	116
Chapter Five. "The Red Target Is Your Home": Images Of Gender And The Family Requires Authentication Unlicensed Licensed Download PDF	136
Chapter Six. ''A Lynching Should Be Reported Without Comment": Images Of Race Relations Requires Authentication Unlicensed Licensed Download PDF	159
Conclusion: The Costs And Limits Of Selling ''America" Requires Authentication Unlicensed Licensed Download PDF	178
Notes Requires Authentication Unlicensed Licensed Download PDF	187
Index Requires Authentication Unlicensed Licensed Download PDF	243
Acknowledgments Requires Authentication Unlicensed Licensed Download PDF	253

Language: English
Publisher: University of Pennsylvania Press
Audience: College/higher education;
Pages
- Main content: 272
Illustrations
- Other: 10 illus.
Keywords: American History; American Studies

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Published: March 1, 2013
ISBN: 9780812201239

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Selling the American Way

U.S. Propaganda and the Cold War