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Communications

The European Journal of Communication Research

Ed. by Averbeck-Lietz, Stefanie / d'Haenens, Leen

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1613-4087
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Volume 31, Issue 3 (Sep 2006)

Issues

Media repertoires as a result of selective media use. A conceptual approach to the analysis of patterns of exposure

Uwe Hasebrink / Jutta Popp
Published Online: 2006-11-28 | DOI: https://doi.org/10.1515/COMMUN.2006.023

Abstract

This article sets out to provide a conceptual contribution to theoretical and empirical work on the level of media repertoires. We will first discuss theoretical approaches which allow for an explanation of media repertoires and relate them to the most prominent approaches to selective audience behavior. Secondly, in order to empirically analyze media repertoires we propose a combination of secondary analyses of existing surveys on media use and qualitative studies on the internal ‘architecture’ of these repertoires and their practical meaning in the user's everyday life. These proposals for secondary analyses are illustrated by two examples based on different data sets and referring to different levels of analysis.

Keywords: media use; media repertoire; patterns of exposure; selective exposure

About the article

Published Online: 2006-11-28

Published in Print: 2006-09-01


Citation Information: Communications, ISSN (Online) 1613-4087, ISSN (Print) 0341-2059, DOI: https://doi.org/10.1515/COMMUN.2006.023.

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