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Communications

The European Journal of Communication Research

Ed. by Averbeck-Lietz, Stefanie / d'Haenens, Leen

4 Issues per year


IMPACT FACTOR 2016: 0.933
5-year IMPACT FACTOR: 0.980

CiteScore 2016: 1.17

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Source Normalized Impact per Paper (SNIP) 2016: 1.100

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1613-4087
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Volume 34, Issue 4 (Jan 2009)

Issues

Modes of reception for fictional films

Monika Suckfüll
  • Professor of Communication and Media Studies at the Berlin University of the Arts, Mierendorffstr. 30, 10589 Berlin, Germany. E-mail:
  • Other articles by this author:
  • De Gruyter OnlineGoogle Scholar
/ Michael Scharkow
  • Research Associate at the Berlin University of the Arts, Mierendorffstr. 30, 10589 Berlin, Germany. E-mail:
  • Other articles by this author:
  • De Gruyter OnlineGoogle Scholar
Published Online: 2009-12-14 | DOI: https://doi.org/10.1515/COMM.2009.023

Abstract

In this paper, involvement in fictional films is defined as a multidimensional construct consisting of qualitatively differing, interdependent modes of reception. Based on theoretical considerations that we developed further through successive questionnaire studies, we construct a four-factor-model with the latent factors Identity Work, In-Emotion, Imagination, and Production. We subsequently develop and validate a measurement instrument, the Modes of Reception Inventory, which assesses dominant modes of reception for fictional films. The psychometric properties and the construct validity of this scale are tested using structural equation modeling. Finally, we discuss possible extensions and applications of modes of reception for audience research.

Keywords:: modes of reception; involvement; film reception; scale development; structural equation modelling

About the article

Published Online: 2009-12-14

Published in Print: 2009-12-01


Citation Information: Communications, ISSN (Online) 1613-4087, ISSN (Print) 0341-2059, DOI: https://doi.org/10.1515/COMM.2009.023.

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