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Journal of Interactive Media

Editor-in-Chief: Ziegler, Jürgen

3 Issues per year

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Volume 14, Issue 1 (Apr 2015)


Blessing or Curse: “Everybody Knows how to Write” – How Can Good Editorial Work Be Accomplished on an Intranet?

Heike Häfel
Published Online: 2015-04-01 | DOI: https://doi.org/10.1515/icom-2015-0012


In many companies, employees and managers alike are critical about the quality of their intranet. Solutions focusing on technical and process improvements frequently fail to produce sustainable results because they ignore one key factor for the quality of written content: Amid the day-to-day business routine there are too many obstacles for doing good editorial work and acquiring writing skills. To encourage the production of quality texts, an environment must be created that encourages writing, a culture where editorial work is firmly established, trained and performed efficiently.

Keywords: Usability; Intranet Publishing; Intranet Organisation; Intranet Management; Adding Value on an Intranet

About the article

Heike Häfel

Heike Häfele works as a senior consultant for aexea GmbH Stuttgart. She supports medium-sized and large companies in the development and implementation of internet and intranet projects in the areas of newsroom organisation, quality assurance and controlling. She also coaches usability, SEO, and writing for internet and intranet applications to intranet and internet editors.

Published Online: 2015-04-01

Published in Print: 2015-04-15

Citation Information: icom, ISSN (Online) 2196-6826, ISSN (Print) 1618-162X, DOI: https://doi.org/10.1515/icom-2015-0012.

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© 2015 Walter de Gruyter GmbH, Berlin/Boston. Copyright Clearance Center

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