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Journal of Complementary and Integrative Medicine

Editor-in-Chief: Lui, Edmund

Ed. by Ko, Robert / Leung, Kelvin Sze-Yin / Saunders, Paul / Suntres, PH. D., Zacharias

CiteScore 2017: 1.41

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Utilization, preference, perception and characteristics of people adopting traditional and AYUSH systems of medicine in India: a systematic review

Janmejaya Samal
  • Corresponding author
  • Independent Public Health Researcher, Bhubaneswar, Odisha, India
  • C/o – Mr Bijaya Ketan Samal, Pansapalli, Bangarada, Gangapur, Ganjam 761123, Odisha India
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  • Other articles by this author:
  • De Gruyter OnlineGoogle Scholar
/ Ranjit Kumar Dehury
Published Online: 2018-10-18 | DOI: https://doi.org/10.1515/jcim-2018-0020



Albeit Indian system of medicine has been practised since long however it has got recent prominence after some policy decisions made to make it more accessible to the people of India.


A two fold search strategy was adopted to obtain the literature; search through PUBMED and hand search through cross references. Of the 58 articles obtained through both the search approaches 13 articles were finally included in the review.


The studies reviewed assessed the utilization, preference, perception and characteristics of people adopting traditional and AYUSH systems of medicine in India. Utilization was observed in a particular geographical area (states) and by a specific group of people such as tribal and general population, medical practitioners and religious groups. Perception about AYUSH system was mixed with different segments of the society. Preference among the general population revolved around distrust or frustration with allopathic medicine, cost effectiveness, accessibility, non-availability of other options and less side effects of AYUSH medicines. Moreover people primarily adopted AYUSH systems of medicine based on their personal experiences and recommended the same to other people as well.


A mixed response was observed through this systematic review with regard to utilization, preference, perception and characteristics of people adopting traditional and AYUSH systems of medicine in India. A higher level of awareness and governmental patronization is required to make it available to the common man at the last corner of the society for the benefit of the former and the system as well.

Keywords: adoption; Complementary and Alternative Medicine (CAM); Indian System of Medicine and Homoeopathy (ISM&H); traditional system of medicine


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About the article

Received: 2018-02-16

Accepted: 2018-09-06

Published Online: 2018-10-18

Author contributions: All the authors have accepted responsibility for the entire content of this submitted manuscript and approved submission.

Research funding: None declared.

Employment or leadership: None declared.

Honorarium: None declared.

Competing interests: None declared.

Citation Information: Journal of Complementary and Integrative Medicine, 20180020, ISSN (Online) 1553-3840, DOI: https://doi.org/10.1515/jcim-2018-0020.

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