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About the article
Published Online: 2016-11-08
Published in Print: 2016-09-01
Citation Information: Management & Marketing, Volume 11, Issue 3, Pages 484–497, ISSN (Online) 1842-0206, DOI: https://doi.org/10.1515/mmcks-2016-0011.
© 2016 Adrian D. Tanţău et al., published by De Gruyter Open. This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 3.0 License. BY-NC-ND 3.0