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Journal of the International Association for Semiotic Studies / Revue de l'Association Internationale de Sémiotique

Editor-in-Chief: Danesi, Marcel

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Agenzia Nazionale di Valutazione del Sistema Universitario e della Ricerca: Classe A

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Volume 2012, Issue 189


Narrative cognition and modeling in new media communication from Peirce's semiotic perspective

Yunhee Lee,
Published Online: 2012-03-29 | DOI: https://doi.org/10.1515/sem-2012-0029


This paper examines narrative form as a cognitive tool for logical thinking in the performance of advanced mental actions through interpreting activity. In particular, the observation of the feature of the triadic relation in Peirce's semiotic system in narrative categorical elements is a key factor in seeing how consciousness operates. Under this aspect, it is possible to see that two different entities of emotion and cognition come together for a purposeful interpreting activity as semiosis. This triadic relation can be applied to new media text in three categorical elements of narrative: form, medium, and genre. This will form my argumentation in the present paper.

Keywords:: Peirce's semiotic; triadic relation; interpreting activity; narrative form; modeling; Storyworld

About the article

Published Online: 2012-03-29

Published in Print: 2012-04-17

Citation Information: , Volume 2012, Issue 189, Pages 181–195, ISSN (Online) 1613-3692, ISSN (Print) 0037-1998, DOI: https://doi.org/10.1515/sem-2012-0029.

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©[2012] by Walter de Gruyter Berlin Boston.Get Permission

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