Abstract
Globalization is the global expansion of economic-cultural capitalism. The term “capitalism” today may mainly refer to the special economic mode shared by most countries regardless of their different political systems. The original essence of capitalism lies in the self-profit motive and commercial activities. Globalization makes this essence also penetrated into all aspects of society, culture and academia resulting in the systematically weakening of the scientific character of the humanities. The latter should be advanced to human sciences in order to be capable of balancing the cultural materialism caused by globalization. For carrying out this scientific task a subjective ethics is requested to form a minority of theoretical volunteers devoted to this revolutionary mission for reorganizing the humanities. The paper asserts that a multi-dimensional causal relationship exists between the materialist-globalization, renovation of the humanities, and subjective ethics.
References
Appleby, Joyce. 2010. The relentless revolution: A history of capitalism. New York: Norton.Search in Google Scholar
Braudel, Fernand. 1993. A history of civilizations. New York: Penguin.Search in Google Scholar
Foucault, Michel. 1980. Power/knowledge: Selected interviews and other writings, 1972–1977, Colin Gordon (ed.). New York: Pantheon.Search in Google Scholar
Foucault, Michel. 2005. The hermeneutics of the subject. New York: Picador.10.1007/978-1-137-09483-4Search in Google Scholar
Fukuyama, Francis. 1993. The end of history and the last man. New York: Avon.Search in Google Scholar
Li, Youzheng. 2014. On the instituitional aspect of institutionalized and institutionalizing semiotics. Semiotica 202(1/4). 81–107.10.1515/sem-2014-0065Search in Google Scholar
Li, Youzheng. 2015a. Jiegou yu Yiyi [Structure and Meaning]. Beijing: Chinese Renmin University Press.Search in Google Scholar
Li, Youzheng. 2015b. Ru-political-religion and a semiotic re-description of Chinese academic-ideology. Journal of Political Criticism 17. 145–216.Search in Google Scholar
Li, Youzheng. 2016. General semiotics (GS) as the all-round interdisciplinary organizer: GS versus philosophical fundamentalism. Semiotica 208(1/4). 35–47.10.1515/sem-2015-0124Search in Google Scholar
Muller, Jerry. 2002. The mind and the market: Capitalism in modern European thought. New York: Knopf.Search in Google Scholar
Tomlinson, John. 2007. Globalization and cultural analysis. In David Held & Anthony McGrew (eds.), Globalization theory, 148–170. Cambridge: Polity.Search in Google Scholar
Weber, Max. 1977. From Max Weber: Essays in sociology. London: Routledge & Kegan Paul.Search in Google Scholar
Zahavi, Dan. 2003. Husserl’s phenomenology. Stanford: Stanford University Press.Search in Google Scholar
©2017 by De Gruyter Mouton