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Zeitschrift für Slawistik

Ed. by Kosta, Peter / Kuße, Holger / Prunitsch, Christian / Udolph, Ludger

4 Issues per year

CiteScore 2017: 0.16

SCImago Journal Rank (SJR) 2017: 0.148
Source Normalized Impact per Paper (SNIP) 2017: 0.055

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Volume 61, Issue 1


Hashtag Poetics: Political humour on Russian Twitter

Prof. Dr. Ingunn Lunde
Published Online: 2016-04-09 | DOI: https://doi.org/10.1515/slaw-2016-0006


Ever since the Russian “Winter of discontent” in 2011/12, the role of social networks in the protest movement has been much studied. Researchers have analysed the emerging structures of online political engagement, the role of social networks in the organization of protest events, the interaction of old and new media, and new models of political leadership. Less attention has been paid to the form, style and rhetoric of online political talk and to the interaction of established models of political discourse with the affordances and constraints of new technologies. In this paper, I focus on political humour and analyse one Twitter event from 7 October 2011: tweets featuring the hashtag spasiboputinuzaeto (‘thankstoputin­forthat’). I look at the origin and spread of the hashtag, the style of responses, variations and metacommentaries to it. I argue that #spasiboputinuzaeto is a particularly telling example of how established traditions of political humour are transformed and transmediated in a digital context.

Keywords: Russian; Computer-Mediated Communication; Political humour; Twitter; microblogging; network


About the article

Published Online: 2016-04-09

Published in Print: 2016-04-01

Citation Information: Zeitschrift für Slawistik, Volume 61, Issue 1, Pages 102–118, ISSN (Online) 2196-7016, ISSN (Print) 0044-3506, DOI: https://doi.org/10.1515/slaw-2016-0006.

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