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New Handbook Series HSW

Handbuch Sprache in der Wirtschaft

[Handbook of Language in Economics]

Ed. by Hundt, Markus / Biadala, Dorota

Series:Handbücher Sprachwissen (HSW) 13

DE GRUYTER MOUTON

    179,95 € / $252.00 / £134.99*

    eBook (PDF)
    Publication Date:
    October 2015
    ISBN
    978-3-11-029621-1
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    Overview

    Aims and Scope

    Researchers in linguistics have long sought a concise, scientifically based synopsis of communication in economics and business. The handbook meets this need and covers the key areas of communication in economics (internal and external corporate communication and intercultural communication). Its target audience includes teachers, researchers, and students of linguistics.

    Details

    xxvi, 545 pages
    DE GRUYTER MOUTON
    Language:
    German
    Type of Publication:
    Reference Work
    Keyword(s):
    Language in Economics; Intercultural Communication
    Readership:
    Linguists, Libraries, Institutes

    MARC record

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    Dorota Biadala, Heidelberg University, Germany; Markus Hundt, Kiel University, Germany.

    Reviews

    "Der Band hat für alle, die sich näher mit der Wirtschaftssprache befassen, einen beachtlichen Wissens- und Orientierungswert."
    CM März /April 2077

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