How much is design worth?
Kobuss, Joachim / Bretz, Alexander
Erfolgreich als Designer – Designleistungen bewerten und kalkulieren
[Success as a Designer: Evaluating and Pricing Design Services]
Series:Erfolgreich als Designer
- Includes useful tables/graphics, addresses, and bibliographies as well as an index
- Presents special interviews with designers, business and finance experts
Aims and Scope
This book evaluates design services from the perspectives of the designer and customer, linking them in a matrix. It thus provides the designer with lines of argumentation for acquiring contracts. In addressing evaluation criteria, the book discusses cost calculation methods while also introducing models for different design disciplines.