Ternès von Hattburg, Anabel
Orientierungsmodelle und Digitalisierung
Kommunikationsprozesse im Wandel
[Orientation in Digitalization: The Changing Face of Communication]
Aims and Scope
The digital transformation poses challenges for everyone. From smart homes to the flood of online information when looking for even the most basic of products – people today need new sources of orientation and must decide on whom to trust for guidance. This book presents approaches for finding one’s bearing and discusses a new model that takes into account the effects of the digital change on people’s lives.