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Brown, Alan W.

Delivering Digital Transformation

A Manager’s Guide to the Digital Revolution

DE GRUYTER OLDENBOURG

    25,95 € / $29.99 / £23.50*

    Paperback
    Publication Date:
    October 2019
    ISBN
    978-3-11-066008-1
    See all formats and pricing

    Overview

    Blend of practical insights underpinned with the latest business and management theory.

    Wide variety of contemporary examples and success patterns.

    Broad point of view on the digital revolution and its impacts in business and society

    Aims and Scope

    Deliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to make sense of digital transformation, and to define strategies for success in our increasingly digital economy. This book provides today’s leaders, managers, and practitioners with the tools for understanding, leading, and delivering in the digital age.

    »What I see here is an excellent survey of the best thinking on Digital Transformation. It’s a book I wish I had written.« Brad Power, Process Innovator

    »A clear and crisply written guide for any manager considering delivering digital transformation who would like a digestible introduction to key technology trends, organisational and social impact as well as a glimpse of the future.« Petrina Steele, Equinix

    »A thoroughly enjoyable read. A great synthesis of many different sources that I’m sure will be an invaluable guide for managers.«
    Richard Sargeant, faculty.ai

    Details

    24.0 x 17.0 cm
    xi, 217 pages
    DE GRUYTER OLDENBOURG
    Language:
    English
    Type of Publication:
    Specialist Text
    Keyword(s):
    Digital Transformation; Digital Economy; Digital Business; Digital Innovation; Agile Delivery

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    Professor Alan W. Brown, University of Exeter Business School, UK

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