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Nama, Adilifu

I Wonder U

How Prince Went beyond Race and Back

RUTGERS UNIVERSITY PRESS

    21,95 € / $24.95 / £19.50*

    eBook (PDF)
    Publication Date:
    2020
    Copyright year:
    2020
    To be published:
    November 2019
    ISBN
    978-1-978805-20-0
    See all formats and pricing

    Overview

    Aims and Scope

    In 1993, Prince infamously changed his name to a unique, unpronounceable symbol. Yet this was only one of a long string of self-reinventions orchestrated by Prince as he refused to be typecast by the music industry’s limiting definitions of masculinity and femininity, of straightness and queerness, of authenticity and artifice, or of black music and white music.

    Revealing how he continually subverted cultural expectations, I Wonder U examines the entirety of Prince’s diverse career as a singer, multi-instrumentalist, songwriter, producer, record label mogul, movie star, and director. It shows how, by blending elements of R&B, rock, and new wave into an extremely videogenic package, Prince was able to overcome the color barrier that kept black artists off of MTV. Yet even at his greatest crossover success, he still worked hard to retain his credibility among black music fans. In this way, Adilifu Nama suggests, Prince was able to assert a distinctly black political sensibility while still being perceived as a unique musical genius whose appeal transcended racial boundaries.

    Details

    186 pages
    13 B-W Photographs
    Language:
    English
    Readership:
    General/trade;

    More ...

    ADILIFU NAMA is a professor of African American Studies at Loyola Marymount University in Los Angeles. He has written numerous books about the intersection between African American Studies and pop culture, including Super Black: American Pop Culture and Black Superheroes (2011) and Race on the QT: Blackness and the Films of Quentin Tarantino (2015).

    Reviews

    “AdilifuNama’s work is a sharp, incisive, and fresh take on the life and career of Prince Rogers Nelson. He seamlessly weaves in a critical yet thoughtful analysis of the intersections of race, masculinity, and sexuality while simultaneously chronicling the evolution of Prince’s music. For the Prince fan, it is a must read.”
    — Matthew Oware, author of I Got Something to Say: Gender, Race, and Social Consciousness in Rap Music

    "Dr. Nama explores the life of Prince through the lens of racial politics and the American music industry to illuminate the ways that Prince acted as a racial 'shape shifter.' This book will make you think, make you laugh and make you critically reflect on the constant shifting gendered and racial attitudes American society continues to grapple with."
    — Sheena Howard, author of Encyclopedia of Black Comics

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