Akademie des Deutschen Buchhandels Praxiswissen Verlag
[The Academy of German Booksellers – Professional Practice]
On behalf of Akademie des Deutschen Buchhandels
Ed. by Findeiss, Tina / Zanetti, Bernd
Aims and Scope
In cooperation with the Academy of German Booksellers (ADB), this series discusses issues of relevance for professional practice in trade and specialist publishing houses, media companies, and their respective industry environments. It focuses in particular on topics in managerial economics that arise in publishing houses, editorial and marketing departments, media consultancy, and e-publishing.
- DE GRUYTER SAUR
- Trade and specialist publishers, media companies, and their respective industry environments